Let me tell you how amazing I am

I’m Adrian.

I write good and think smart. My sketches are a bit rubbish though.

On LinkedIn I say that I’m strategically minded Creative Director with global experience creating 360 campaigns, launching new products, reviving legacy brands, building teams, running pitches and managing multi-office creative departments. All of which is to say that I've done a lot of advertising related stuff, all around the globe.

I’ve spent the last few years at Robot, The SpringHill Company’s brand consultancy. In that time I helped rebuild the agency from ground up, taking us from 9 FTE to 45+ with @20x growth in revenue. I was responsible for overseeing both the strategy and creative departments, rebranding and repositioning the agency, plus was point on bringing in our existing roster of clients. I’ve stretched across the parent company by leading group level new business pitches and leading key brand partnership opportunities.

Want some more?!?

Well, born in Mexico City, raised in country Australia, I’m one of the few Mexican-Australians in the world. (Most definitely the only one who’s gone from washing dishes at Fernando’s Mexican Cantina in Toowoomba to making ads in New York).

I started my career making documentary films and TV series about wars in Papua New Guinea and Afghanistan that we sold to networks like the History Channel and NHK Japan. But then, in a moment of clarity, I realized that advertising involved less guns being shoved in your face, along with nicer hotels during shoots.

Since turning to the darkside I’ve been lucky enough to work in New York, London, Berlin and Sydney at an alphabet soup of agencies.(AKQA/BBDO/CUBOCC/DDB/JWT/Leo’s/Publicis/R/GA/Saatchi&Saatchi/YaddaYaddaYadda).

Along the way, I’ve made stuff for big shiny names as varied as Audi, Budweiser, Burger King, Cadillac, Citi, Dove, Fortnite, Google, Kinder, Samsung, Tourism Australia and Walmart. I’ve also helped lead successful pitches for brands like GMC, Google, HPE, The Olympics, Red Lobster, Sheraton, and S+P Global. And been part of creating some more worthy initiatives for organizations like Creative Spirit, Dove Self Esteem Project, UNICEF and War Child.

When not crafting transformative solutions for clients, or being an all-around idiot, I enjoy taking long walks around Brooklyn with my toy poodle and wasting my spare time lamenting the state of the Nets and the Niners.

Fancy a chat?  
theadrianflores at gmail dot com

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